John Seelmeyer

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April 2, 2012
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KRNV breaks ground with interactive video

As she hosted the noontime news on Reno's KRNV News 4 last week, Melissa Carlson sought the opinions of a quartet of viewers from around the world.

What, she asked, did the viewer in the United Kingdom think of new school uniform rules in Brazil? What did the viewers in Reno and Canada think of President Obama's performance at a press conference?

The real-time interactive news programming launched by the Reno station is among the first of its type in the world, although a handful of broadcast news organizations are beginning to follow the lead of KRNV.

The technology at …

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Northern Nevada Business Weekly Updated Apr 2, 2012 12:00AM Published Apr 2, 2012 12:00AM Copyright 2012 Northern Nevada Business Weekly. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.