Nicole Klay Shearer, Shelly Purdy

Nicole Klay Shearer and Shelly Purdy have been promoted at Switchback Public Relations + Marketing Inc. in Truckee.

Shearer, who joined the firm as a senior account executive in 2006, has been promoted to account supervisor. She is a journalism graduate of the University of Nevada, Reno.

Purdy was promoted to director after previously working as account supervisor at the firm. Her experience also includes a decade in television production and news reporting.