Eleven marketing campaigns received ACE Awards for excellence in marketing strategy in the annual competition sponsored by the Reno Tahoe Chapter of the American Marketing Association.
Winners included:
KPS3: Best in Web and Digital Design for its Valentine’s Day Digital Kissing Booth Web site, which raised $3,700 for two local non-profits.
Nevada Department of Motor Vehicles (Penna Powers and Brian Haynes): Best in Mobile for development of “Dash Pass,” which allows customers to wait in a virtual line so that they can arrive when is convenient for them.
Out & About Marketing: Best in Social Media for #Truckeemoments, a campaign for the Truckee Donner Chamber of Commerce.
Stan Can Design: Best in Print for its Happy Valentine’s Day Cards.
Abbi Agency and Biggest Little Group: Best in Public Relations for their work to bring a New York Times reporter to write a story about Midtown and other developing districts in Reno.
International Game Technology: Best Rebrand for rejuvenation of the company’s 30-year-old brand.
High Fives Foundation: Best Video for a campaign, #helmetsarecool, to increase helmet use in gravity-defying sports.
Girlmade: Best Cause-Related Marketing for its business-accelerator program that targets girls and women.
TEDxUniversityNevada: Best Event-Related Marketing for promotion of its 2014 event.
Nevada’s Center for Entrepreneurship and Technology: Best in Direct Marketing for its e-mail strategy.
Biggest Little City: Best in Integrated Marketing for its campaign to build community pride.
NNBW staff
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