Nevada Interrupted: Sparks distillery transitions from making hard liquor to hand sanitizer amid shutdown
The Nevada Independent
"Nevada Interrupted" is an ongoing series of stories launched this week by The Nevada Independent that features interviews with businesses and workers about how they are adapting to the COVID-19 pandemic’s realities.
This story first published March 27 by The Nevada Independent and is republished here with permission. Read more about impacts to Northern Nevada businesses in the Nevada Interrupted series:
SPARKS, Nev. — Tom Adams, the owner of Seven Troughs Distillery in Sparks, is creating high proof alcohol for hand sanitizer.
“We ran into another company that was unable to fulfill some of their orders because they don’t have access to good quality ethanol. So we just took our peanut butter and their chocolate and there you go,” he said. “Now we’re not filling bourbon barrels. We’re just filling containers with a high-grade ethanol and then we will give that to our industry partners.”
As for whether he ever expected to be using his alcohol for sanitizing purposes, Adams said it comes with the territory.
“You know, as a small business, the places the business takes you, it doesn’t surprise me,” he said.
Since Adams founded Seven Troughs Distillery in 2012, he said that the restaurant, bar and distillery has had its ups and downs, but experienced a steep downturn as coronavirus reached Nevada.
“Business has been increasing and improving up until about four weeks ago, then everything started to get a little shaky and then obviously it fell off a cliff at the end of last week,” he said.
Adams said that he has 11 employees who he is trying to keep employed as long as he can. Even though Seven Troughs is still open and serving customers via curbside delivery and takeout orders, he said these adjustments have reduced the amount of tips workers receive — a hit for people who depend on that extra money to supplement their wages.
“Our staff is awesome. They really want to know what they can do to help and to keep our business family together, but they are scared about the future,” he said. “They know that they’re looking at least probably a month. And very likely longer of dramatically reduced revenues.”
Adams added that many of his employees work two or three jobs, and he is trying to feed them but is unsure of how to sustain his efforts in the long-term.
“We want to see our employee base learn and grow with us, and I fear we’re not going to be able to give them that opportunity,” he said.
In following guidance from the CDC and FDA, Adams said that the restaurant increased its cleaning regime by sterilizing everything from light switches to tabletops and moving to a contact-free food order and pick-up system.
Adams noted that he hopes the government can help businesses struggling because of COVID-19’s effect on the economy.
“I think they need to take every tool in their toolbox and get it out and use it. And if it’s [universal basic income], let’s do it. Let’s get money in people’s pockets. I think that they should have a moratorium right now on rent, interest payments and things like that,” he said. “We’re talking about a minimum of 20 percent of the population that are not going to have jobs in the restaurant service industry … I think the government should be focusing also on emergency or easy money loans for small businesses so we can backstop some of this loss.”
Despite the struggles, Adams said he thinks asking people to socially distance themselves is a positive.
“I don’t like the conversation that we hear that people think [coronavirus is] a hoax, because there are people in our community that are our customer base that are affected by this. And I think that as a group, as Americans, we’ve got to do everything we can to protect every member of our community,” he said. “So we know it’s not just going to be an inconvenience. This is going to be a lifestyle change for a lot of folks.
“But it’s something that we know we have to do.”
Heather Ashbridge, who started with Nevada State Development Corporation in 2008, previously served in several roles with the organization, including assistant vice president and loan officer. She is based in NSDC’s Reno office.