Estipona Group promotes Mikalee Byerman
Mikalee Byerman has been promoted to vice president of strategy for the Estipona Group.
Byerman, who previously served as director of audience engagement, joined the Estipona Group in January 2014. Her background includes roles as managing editor of the Reno Gazette-Journal’s Custom Publishing Group and director of communications/marketing for the University of Nevada, Reno. She is also an accomplished writer/author.
Byerman earned a master’s degree in journalism.
Armstrong previously co-founded lockr, a consumer-facing data and digital identity solution, as well as Bombora, the New York-based disruptive B2B data startup that expanded to the Reno market in 2015.