People: Russell Cook named executive director Silver State Health Insurance Exchange

Russell Cook

Russell Cook

The Silver State Health Insurance Exchange has announced Russell Cook as the new executive director.

Cook has been part of the Exchange since 2016 as information systems manager and has dedicated the last seven years to ensuring the success of Nevada’s state-based exchange platform, Nevada Health Link.

He played an integral role transitioning the Exchange’s operations from to Nevada Health Link in 2019, and since then he’s worked steadily to improve the user experience for the Exchange’s consumers and enrollment partners.

In recent months Cook has worked in collaboration with Nevada’s Tribal Health Clinics to develop a solution for the aggregated payment of monthly premiums for tribal members.

Prior to working at the Exchange, Cook was a business process analyst at EITS Project Management Group where he managed long-term enterprise-level IT projects within the Nevada Departments of Administration and Public Safety.

Cook is a Northern Nevada native and attended Carson High School and received his bachelor’s degree from the University of Southern California, Los Angeles. 


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