Nevadans expected to splurge over Mother’s Day weekend


In Nevada, shoppers are expected to spend $543.1 million this Mother’s Day, marking the second-highest expenditure in the National Retail Federation’s survey history.

Nationally, the NRF reports that 84% of consumers intend to spend an average of $254.04 per person on gifts such as greeting cards, jewelry, flowers and special outings.

Flowers and greeting cards are the most popular gifts, with 74% of survey respondents planning to give them. Spending on flowers is expected to reach $50.2 million, while greeting card spending will hit $17.1 million, according to the NRF.

Other favored gifts include special outings projected to generate $94.3 million, gift cards totaling $50.7 million, and clothing or accessories $47.7 million.

Jewelry, personal services, housewares, books or CDs and consumer electronics are also among the top choices.

According to projections from the Retail Association of Nevada, spending this year will decrease 5.5% compared to last year’s high.

As for shopping destinations, online stores and department stores are the most common choices. They are followed by specialty stores like greeting card/gift stores, florists, and jewelers, local/small businesses, discount stores, specialty clothing stores and catalogs.

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