Christina Erny
Courtesy Photo
The Reno-Sparks Convention and Visitors Authority announced July 29 the promotion of Christina Erny to Vice President of Marketing.
Reporting to the President and CEO, the Vice President of Marketing oversees programs related to integrated marketing, research, advertising, media buying and negotiating, official publications and collateral, web strategy, social media and event marketing, and leads the day-to-day operations of the marketing and communications teams.
Erny joined the RSCVA in May 2011 and was most recently the association’s Director of Marketing, according to a July 29 press release.
Erny is a nationally recognized speaker, who has more than a decade of experience in brand development and implementation of the marketing and communication strategies for the Reno-Tahoe region. She has attained the Certified Destination Marketing Executive credential, the tourism industry’s highest educational achievement. She also was an honoree of Destination International’s 30 Under 30 Future Leaders in Destination Marketing program.
Erny currently holds the role as the Treasurer of the Regional Air Service Corporation Executive Committee, as well as seats on the Destinations International 30 Under 30 Alumni Council, Destinations International Equity, Diversity & Inclusion Committee and Nevada Commission on Tourism Marketing Committee.
Erny is a Reno native and a graduate of the University of San Diego.
“I am both grateful and excited for the opportunity to continue to make an impact in my community,” Erny said in a statement. “To lead the talented marketing and communications teams and position the Reno Tahoe region as a top destination fulfills a long-standing passion.”
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